Lisa Sasso – President & CEO, Medical Development Partners, (full bio)

As an Executive Coach, Lisa empowers aspiring leaders, executives and entrepreneurs, predominately in the medical device and life sciences fields. Working with clients to examine their lives from a personal and professional perspective, Lisa encourages them to accomplish goals, maintain balance, gain confidence, achieve their life purpose and ultimately reach their greatest potential. She is particularly skilled in Sales, Marketing and Customer Relations, and has leveraged her prior experience helping entrepreneurial medical “start-ups start up.” With a focus on business planning and execution, Lisa brings strategic thinking to the team. Her vision and values have been instrumental in helping international companies successfully market and sell products in the United States.

Prior to MDP, Lisa was the US co-founder and past President/CEO of Radi Medical Systems, Inc., a high-tech medical device company specializing in innovative cardiology products (wholly owned subsidiary of a multinational firm). During her six-year tenure, she grew the company from inception to revenues of $28M with profitability. Lisa’s vision and strategic direction were responsible for the company’s explosive annual triple digit growth.

Exhibiting her vibrant passion for launching innovative technologies, Lisa built strong physician advisory boards and a seasoned clinical/sales team. Lisa and her team ultimately helped healthcare professionals make more informed treatment decisions resulting in better patient care. Recognized for her efforts, Lisa ranked #28 out of 100 Women Led Businesses in Massachusetts in 2004.

For the past eleven years, Lisa has been an active member of the Medical Development Group (MDG). Lisa served as MDG’s President for two years and prior to that Vice President for two years. Then she has served as an active board member for the past six years.  In total, Lisa has volunteered over a decade of time in being part of MDG’s board and leadership team. Lisa has also served on the Board of Scitent, a medical education and training company (formally CardioVillage) from 2004-2009. She is a member of the International Coach Federation (ICF) where she received her Professional Certified Coach (PCC) certification. Lisa has been invited to join the Strategic Board of the North Shore Technology Council. Finally, Lisa also speaks professionally to motivate and inspire individuals in organizations and companies.

Lisa is an inspiring motivational speaker who has delighted audiences including entrepreneurs, business leaders, professionals, working mothers, people in transition and students. Lisa received a BBA in Marketing as well as a BA in Economics from the University of Massachusetts at Amherst. While working at USCI (the Cardiology Division of CR Bard), Lisa earned an MBA in Management from Bentley University’s Graduate School of Business where she graduated with honors. Lisa is also a graduate of Coaches Training Institute (CTI) where she received her coaching accreditation and certification. Lisa is a Certified Professional Co-Active Coach (CPCC).

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